Halfmysize.com was developed by Pamela Mallow, a web developer, turned stay-at-home mom. Pamela is a long time active member of Weight Watchers. She has always had a passion for cooking, baking and trying new recipes. After joining Weight Watchers, she turned her passion for cooking and baking into a challenge of finding and/or creating healthier versions of her favorite recipes.

Halfmysize.com was started as a way for Pamela to organize her recipes, as well as share with family and friends. As word began to spread, more and more people started to visit. The site has continued to grow and is constantly ever changing.  After many requests from visitors, Pamela is proud to announce the arrival of her first cookbook entitled "Halfmysize.com - Recipes for Healthier Living". The book is a compilation of the website's recipes.